We had the opportunity to team with TAG Online to help the Housing Partnership of New Jersey create a new website. The Housing Partnership is a nonprofit organization located in Dover, NJ, that provides assistance to families of modest means who want to buy and keep homes of their very own.
By guest blogger Laura Carter When we think about marketing, we most often think of creativity, innovation, and visual appeal, traits that typically come from so-called “right-brained” thinkers. However, a new trend is taking over, where “left-brained” or analytical thinking is just as valued and respected in the marketing world.
My professional service firm and small business clients often ask me which social media metrics they should track. They often think that if they get a lot of Facebook “Likes” then their social media campaign was a success. Then they are surprised when “Likes” don’t turn into increased sales.
If you run your own consulting practice then read “Growing Your Engineering Consulting Practice” from Chemical Engineering Progress magazine for practical advice from established, successful consultants.
Guest post by Laura Carter Canada is now taking action to control email spam. Effective July 1st, the Canadian Anti-Spam Law (CASL) requires businesses to obtain consent for sending “commercial electronic messages” to clients or prospective customers.
Now that it’s summertime, we thought it might be fun to have a quick quiz about social media. Let us know in the comments section how you score!
Are you considering starting your own consulting practice? If you are, then read my latest Career Corner article for Chemical Engineering Progress magazine. Consulting can be a professionally and personally rewarding career choice, especially if you enjoy helping others. While “Is Starting a Consulting Practice Right for You? ” was written for chemical engineers who may be considering […]
By guest blogger Laura Carter Twitter profiles now have a new look, aimed at being more eye catching and customizable. This new layout is now available to everyone and according to Twitter, focuses on an “even easier” and “more fun” way to express yourself or your business. There are a lot of cosmetic changes, but […]
New CRUSH Session: May 20th, 8:00-9:30AM! Small business owners loved the Crush Your Competition Workshops we ran in back in March. Here’s what attendees said:
Join me for an expert panel discussion and workshop to learn what you can do to better position yourself for GROWTH!